Tyme Global provides remote staffing solutions with a focus on high-quality customer service. Founded in the hospitality sector, TG prides itself on tailored solutions and highly trained staff.
When I came on board they had a logo that, while it represented their offering, was overly complex and only rendered well in larger sizes. Further, they were calling themselves Tyme Global Technologies. Tyme Global’s strength is in its people, training methodology, and ability to customize services, not its technology. For SEO and brand clarity, I recommended they drop the “technologies” and move forward as Tyme Global. Simple. Powerful.
Previous Logo:

I kept the same color palette as the former logo but simplified and streamlined it to be more easily used in various applications including black and white and reverse.


The medallion can be used separately for a variety of marketing applications. For example, we imprinted screen cleaning cloths with it to hand out at conferences.
As mentioned, Tyme Global serves a variety of markets, each with unique needs. The language used to address a medical practice or hospital system differs from that of a hotel or retail chain. To better target their verticals, we spun off sections of the website complete with versions of the logo for each.


